Here is an example of both English and Spanish versions of local TV commercials for a Furniture Store we shot with the talent on green screen at the location. Typically we need to shoot and post these as quickly as possible to make air, and the AF100 shooting 1920x1080 is perfect for quick TV Spot turnaround. We used the Panasonic AF100 shooting 30p for this job, along with Zeiss C/Y 50 f1.4, 60mm f2.8 macro, and 85MM f1.4 lenses, lighting to f4 with Biax 55w fluorescent sources and a 1000LED backlight. We then picked up stills for the backgrounds with a Panasonic GH1 and HotRod PL mount and Duclos 11-16 Zoom for the wides, and Sigma 70-200 for tights. Even though the spots are HD, we kept all the graphics 4:3 safe for the folks watching in Standard Def.